If someone asked anyone in your organisation to describe what you do, who you do it for and how you are unique, would they get a consistent answer every time?
Have you ever briefed a supplier to build a website, commissioned some marketing work or other communication, then when they presented their ideas you wondered if you were in the same meeting? Or perhaps it looked great but just didn’t work in the way that you’d hoped or deliver the much needed outcome? The result? Wasted time, energy and money – all of which is in short supply to begin with!
The Discovery Workshop has been carefully crafted to guide your team to developing a clear answer to 5 key questions resulting in focused communication internally to staff and stake holders and externally to suppliers, customers and potential customers.
Following a step by step easy to follow process at the end of the 3 hours you will have:
The foundation on which to build a focused strategy
2 core statements – one for internal and one for external use
Ideas on how to spread this focus throughout the organisation.
“this workshop was transformational for us – it helped us see clearly that actually while the website looked nice it didn’t do the job we needed it to. Having made some fairly simple changes it’s already more than paid off.”